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Scratchpad gives them an interface like a spreadsheet or notes application that they are typically using to hack together a workflow, but with a direct connection to Salesforce. They are essentially databases and even with a visual interface, it doesn't really match up with the way they work. Traditionally, sales teams don't like the tools that are thrust upon them. This approach of getting the end users involved early allows them to gain traction with members of the sales team before approaching management about paid versions. , pioneer and leader of the workspace for revenue teams, today announced it has secured 13 million in Series A funding led by.
#Scratchpad salesforce 13m series software
The bottoms up approach is certainly something we have seen with developer tools and with software for knowledge workers, but companies often take aim at sales through the sales manager, rather than trying directly to get salespeople to use a particular tool. 03, 2021 (GLOBE NEWSWIRE) - Scratchpad, Inc. In fact, the company caught the attention of Craft because they were hearing about Scratchpad from their portfolio companies. Scratchpad snags 13M Series A to simplify. He says that lead investor David Sacks, who has built some successful startups himself, really got what they were trying to do, and the deal came together fairly easily. Accord also integrates with the company CRM like Salesforce to make sure all of that juicy data is being tracked properly in the sales database.